Cha & Kwon Law Offices provided strategic legal counsel to a platform operator planning to introduce a new feature that allocates a portion of transaction paybacks as non-cash reward points. The engagement focused on assessing whether this update constituted an adverse amendment to the terms of service and determining the legally appropriate scope and method of notification.  

Our firm conducted a detailed characterization of the points, confirming their status as service-specific virtual points rather than cash or regulated virtual assets. We further analyzed whether the transition would result in material detriment to users or trigger additional regulatory exposure. Based on this assessment, Cha & Kwon Law Offices advised that the amendment did not mandate individual notifications or email dispatches, providing instead a compliant framework for advance disclosure through public announcements.  

Furthermore, the firm structured the revised terms to accommodate future scalability, incorporating precise definitions, protocols for account termination, limitations of liability, and discretionary authority regarding accumulation rates. The Korean and English versions of the terms were reviewed in parallel to ensure interpretative consistency, enabling the client to implement the update while effectively mitigating legal and communication risks.