Client A is launching a new project based on a cryptocurrency and is planning a large-scale airdrop event. An airdrop event is a marketing strategy in which the project's tokens are distributed to participants for free, with the goal of raising awareness of the project and securing an initial user base. The client needed to establish clear and specific regulations regarding the collection and utilization of participants' personal information, token distribution procedures, and participation conditions while conducting an airdrop event for marketing purposes.

Based on Cha & Kwon Law Office's extensive experience in virtual asset events,  Cha & Kwon Law Offices provided the appropriate advice for the client's event.